The market value of eyeglasses is projected to reach $197.2 billion by 2027, with a compound annual growth rate of 5% from 2020 to 2027....

Optify ROI increases your optical capture rate by 15%, saves 5 hours of staff time every day, and converts patients for life.

Saying you want to increase your optical sales is one thing, but actually doing it takes a dedicated game plan. You need to know how to...

Patient relationships are the key to a thriving optical eCommerce strategy. These relationships give you a major advantage in the market....

Your practice is well-positioned to succeed with eCommerce, and it's easy with the right tools and information.

Omnichannel marketing might be an unfamiliar term for you, but chances are you’ve experienced it plenty of times in your life away from...

If you own a private optometry practice, you have more of a competitive edge than you think in selling eyewear online. After years of...

Optify saves your optical staff an average of 15 minutes for every patient your practice sees. For a practice helping 20 patients each day.

As an Optometrist you know that your opticians have the selling superpowers at your practice. Patients trust them for guidance in...