Turn Your Patients Into Loyal Eyewear Shoppers

Meet Optify, the optical industry’s leading omnichannel software that empowers you to sell your practice’s inventory online, strengthen relationships with your patients and maximize your revenue.

Use Technology to Increase Your Eyewear Revenue

Easily get your in-stock inventory online, improve your SEO, save your staff 15 minutes or more per appointment, and increase your capture rate.

Give your patients the power to Pre-Shop

Encourage your patients to engage with your optical inventory from the comfort of their home on any device. Pre-exam frame selection gets your patients into the buyer’s mindset allowing them to narrow down their choices before their appointment saving your staff time and increasing your capture rate.

Recapture your patient's attention if they don't purchase

Optify’s automated messaging keeps your practice’s inventory top of mind when your patient doesn’t buy in your office. 

Supercharge your second pair purchases

The best time to sell a second pair is 3 weeks after the first pair. Automate messaging and increase your second pair purchases without lifting a finger. 

Join your peers who love Optify

Practices nationwide are thriving with Optify, it’s time to be online

Jennifer Butcher - Lead Optician at Bedford Family Eye

“A lot of patients that we get in our practice are elderly and they're not too tech savvy, so to actually see them going online and picking out frames is kind of neat and just gets the job done faster.”

Cameron Beasley - Optician at Vision Clinic

“Giving patients the ability to see our inventory and see the styles and brands and the quality of frames that we carry before they even step foot in our clinic, I think it’s very special. It creates a bond with us and the patient before they even walk in.”

Dr. Alderson - Optometrist at Modern Eyewear Optometry

"Our optical team loves Optify. Before the patient is even seen by them, they already have an idea of what brands the patient likes, what price point, and what style. So it definitely helps to speed up the frame selection process."

It’s time to put your optical online

Learn more about the optical industry’s leading e-commerce solution today.

Watch Our Video To Learn About Optify

See how practices are using Optify to send personalized eCommerce marketing messages, receive new frame and lens revenue, take measurements, fulfill orders & much more.