Use Technology To Increase Your Eyewear Purchases

Meet Optify, the optical industry’s leading e-commerce software solution that empowers your practice to sell your inventory online under your brand, maximizing revenue and strengthening patient relationships.

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Optify, the industry's most powerful optical e-commerce solution

VSP Premier Program practices* enjoy best-in-market pricing and more!

$1,000 Off Onboarding

Your Optify e-commerce site can be seamlessly connected to your branded website in as little as 3 weeks, takes less than one hour of staff time to train and launch, it's that easy.

FREE Virtual Try-On

Fittingbox’s Virtual Try-On for Marchon and Altair products offers your customers an immersive and interactive eyewear experience that is fun and engaging for your patients.

Ready to increase optical revenue and save time?

Join practices nationwide who are activating patients to pre-shop their optical inventory before the exam, re-engaging them if they walk-out, and scaling second pair sales. Schedule a personalized practice quote below.

Friday’s with Optify

Webinar with the Optify Co-Founder & CEO Dave Barton

VSP Premier Program practices enjoy best-in-market pricing, and more!

Learn how practices nationwide are activating patients to pre-shop their optical inventory before the exam, re-engaging them if they walk-out, and scaling second pair sales.

Dave Barton

Optician, Optify CEO, Co-Founder